As rapid changes are brought on by the advent of breakthrough technologies and by the challenges facing humanity, existing business models are to be consistently updated and reinvented. In fact, innovative business models need to be adopted, focused on generating novel state-of-the-art products and technologies that have not yet gained wide circulation, and on searching for new markets or marketing opportunities, which would allow to sell the goods and services produced in the increasingly digitized economy.
The conference covers various issues related to the challenges of digital transformation of global markets and the problems of digitalization of business processes. These global changes are inextricably linked with the quality of living, which leads to the emergence of new human-centered technologies in the new technological order of Industry 4.0. Effective management, including in industry, in the digital age is impossible without the use of the knowledge economy. The conference aims to attract experts from both the academic community and the real sector of the economy, providing a platform for exploring the global challenges faced by regional and global markets in the digital age.
Given the current situation related to restrictions to prevent the spread of COVID-19, the conference will be held in a hybrid format: on the university campus and online. The steering committee invites all participants to choose the format of their participation on their own.
29—30 September 2021
This track accepts submissions on different functional aspects of management in the age of digital transformation.
The section examines key issues in terms of the impact of digitalization on processes and interactions in various spheres of human activity in order to meet the needs of the individual and society. Smart technologies provide customization, omnichannel and phydgital interaction based on the analysis of digital and natural information during product promotion and interaction with consumers. A separate place in the section is given to the main trends in the collection and analysis of big data, focused on identifying consumer trends. The transformation of marketing processes allows not only to increase interest in projects of social and environmental responsibility through engagement technologies and the activities of individual ideological brands, but also to move to the design of new products and lean production.
This track accepts materials on various aspects of industrial management in the Digital Era. Track issues are related to management in construction (digital transformation in the construction industry), production management (approaches to digital transformation at metallurgical and machine-building enterprises), energy management (digital energy, cybersecurity of digital energy facilities), management of oil and gas enterprises (digital transformation in oil and gas industry), as well as industrial management in general (digital transformation of industrial enterprises). The issues of global challenges for the current management paradigm, problems and prospects for the development of the “Industry 4.0” concept and the digitalization of industries, enterprises and industrial markets, analysis of trends in the digitalization of industrial enterprise management processes are considered.
The topic of the track covers the current areas of interdisciplinary research on the problem of quality of living improving in the new technological order of Industry 4.0. Within the framework of this track, the challenges of the digital transformation of ecological-socio-economic systems and the problems of system integration of digital services as tools for improving the quality of living will be considered. The interrelation of the main requirements for the digital twin of the product, the theory and practice of introducing artificial intelligence to improve the health and well-being of the population, the social orientation of the digital services will also be the issues of the track’s work.
Due to the severe impact of COVID-19, interactive conferences involve a serious risk for this virus to spread among the participants. The health and safety of our participants is our top priority. Considering this situation, the conference will be held in an online format. This format will allow all participants to connect and take part in the sessions from your own computer(s).
Registrants are invited to submit their papers for review through the Easychair manager systems.
Please note: You must register for the conference through the easychair manager system in order to be considered for participation. Papers received from anyone who has not registered to attend the conference will not be considered.
Conference papers are indexed in SCOPUS.
Registrants are invited to submit an abstract for consideration for poster or oral presentation. The Scientific Committee will select abstract submissions from conference registrants as posters and oral presentations at the meeting.
The manuscript should follow the IMRaD format:
Papers which are prepared for publishing should be original research manuscripts, never published before and not under consideration for publication in any other conference proceeding (journal etc.). All papers are supposed to present novel research results of international interest. Papers need to be related to the main topic of the conference and conference topic fields. We publish papers written in good English only. All papers are reviewed by a native speaker. All papers are thoroughly checked for plagiarism. Acceptable minimum of originality is 90%. All papers should be at least 6 and no more than 15 pages (recommended 8-12 pages).
Please read the detailed Elsivier Publication Ethics. (Elsevier recommendations and COPE’s Best Practice Guidelines for Journal Editors). If a paper contains figures or tables taken from other sources, the author must get the respective permission for reproduction them from the corresponding publishers.
Number of authors in a single paper is not limited. The corresponding author is the person chosen within the group to be responsible for all contact and correspondence with the periodical. The corresponding author should ensure that all appropriate co-authors (and no inappropriate co-authors) are included in the paper, and that all co-authors have seen and approved the final version of the paper and agree on its submission for publication.
The modern congress center with comfortable halls is equipped with everything necessary for conferences and other events. It is located in the heart of the university campus on the north of St. Petersburg within easy walking distance of the metro station Polytechnicheskaya.
St. Petersburg is Europe’s Best Tourist Destination of the year 2017, Europe's Leading Heritage Destination 2018 and Europe's Leading Cruise Destination 2018 at World Travel Awards.
We recommend conference participants to book hotels in the city center near the red metro line (it takes about 20 minutes by metro from the city center to the venue).
You can also choose the hotels that are within walking distance of the venue:
36 Toreza prospect
Metro «Ploschad Muzhestva» or Metro «Polyteknicheskaya»
(Distance to SPbPU 1,5 km)
4 Nepokoryonnyh prospect
Metro «Ploschad Muzhestva»
(Distance to SPbPU 1,3 km)